简介:Oursocietyisdevelopingrapidly,inasocietylikethis,theentrepreneursandproductmanufacturerstendtousewhitespaceorpicturesmassivelyinsteadoftextinformationintheiradvertisementsorleaflets.Thisphenomenonistotallydifferentfromitwasintheyearspast,whenhighpricesandoutdatedtechnologieslimitedthecapabilityofprintingindustry,andforcedthemtoputmoretextinformationintheirpublicationsorprintedmaterials.
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简介:Inrecentyears,languagetransferhasbeenattachedgreatimportanceinthestudiesofsecondlanguageacquisitionandteaching.Boththepositiveandnegativetransfershouldbepaidgreatattentionto.Theinfluenceofmothertongueisthecoreaspectinthetransfertheoryofsecondlanguageacquisition.Ontheonehand,ifthesimilaritiesofthetwolanguagescanbefullyutilizedandcanproduceresultsthatfacilitatethesecondlanguageacquisition,theinfluencescanbereferredtoaspositive,andthetransfercanbecalledpositivetransfer.Ontheotherhand,negativetransferexistswhenmothertonguehasinsertedinterferenceswhichmaycauseerrorsinthesecondlanguageacquisitionprocess.Restrictionsmayoccurintheacquisitionprocessofsecondlanguage.
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