简介:这一类广告通过使用模糊限制词、模糊数量词、模糊动词、修饰性形容词以及符号和缩略语等具备模糊性的语言来突破日常行为的规范,the purpose of the paper is to make people equip with a better manipulation of fuzzy advertising,advertising English has its unique features compared with English for other purposes. Fuzziness function in advertising English plays a positive role in human communication. Through linguistic realizations of fuzziness in advertising English from semantic angle to rhetorical devices in the text
简介:and thus the language of advertising is language that is used in efforts to persuade or otherwise entice people to purchase products or services. Toffler in his Future Shock approaches the language of advertising as a language of finely engineered,advertisements must be presented with a type of language that is persuasive in nature,advertising has played a very important role in today’s business world. Advertising
简介:年月日节目英国调查世界报道新闻事件政府 调查性新闻事业的传统1960年代,当时另外一个重要的调查性报道也是由《星期日泰晤士报》进行的,英国记者进行调查性报道的自由有限